Skip to product information
4 P's Marketing template with icons and text on a dark background
1/7
  • 4 P's Marketing template with icons and text on a dark background
  • Product analysis template with text and buttons on a white background
  • Presentation slide with a laptop and plant on a desk, featuring text and icons.
  • Two customizable design templates on a marble background with text about Canva customization.
  • Laptop on a white surface with a news website open on the screen
  • Text on a marble background about a 4 P's marketing template for buying, with contact information.
  • Instructions on how to download and edit a template with Canva, displayed on a white marble background.

4 P's Marketing Planner Template

Plan smarter, market better with the 4 P's plan
$3.00 USD $5.00 USD

PDF, Canva Template
  • American Express
  • Apple Pay
  • Bancontact
  • Google Pay
  • Maestro
  • Mastercard
  • PayPal
  • Shop Pay
  • Union Pay
  • Visa

What you will get

Your marketing strategy, clearly structured.

  • 16-page 4 P’s Marketing Plan for defining your market position;
    • Available in both Canva (A4 & US Letter) and PDF;
    • Pre-written examples with instructions to help you analyze Product, Price, Place, and Promotion;
    • Print-ready format.

This product is a complete model of a classic Marketing Strategy. You can spend more time growing your brand and less time staring at a blank page.

A closer look at the 4 P's Marketing Planner Template

Build a strategy that actually works with the 4 P’s Marketing Planner Template. This framework follows the legendary lineup developed by E. Jerome McCarthy, providing the essential foundation for any successful business. Its effectiveness is proven, in 2025 alone, nearly 100 copies were sold to entrepreneurs looking to move from guesswork to growth.

The template simplifies the process by organizing your strategy into four clear pillars: Product, Price, Place, and Promotion. Across 16 editable Canva pages, you are guided through defining your unique value, setting competitive pricing, choosing the right sales channels, and crafting promotion tactics like Google SEO or social media.

By bridging the gap between a raw idea and a professional roadmap, this planner ensures your whole strategy lines up with your goals. It’s the perfect companion to the 4 C’s Marketing Plan, giving you a complete, high-level view of your business that is both professional and easy to execute.

  • Instant download: The PDF file is ready to download immediately after payment is received;
  • PDF and Canva compatibility;
  • 16 pages with layouts for effective 4 P's Strategy;
  • Pre-written content.

It gives you organized structure

The template consists of several pages to choose from, each corresponding to one of the PPPP elements, this way you can easily define your offer, price, place, and promotion tactics. Read more about the 4 P's Marketing.

The template is professionally designed

The pages have several designs to suit everyone, from novice entrepreneurs to experienced marketers, there is something for everyone (check out the sample photos). You can change the layout in Canva and customize the 4 P template to suit your needs right after the purchase.

The entire strategy is in one place

With this template, you can see your marketing plan in one file, it's a great way to present and pitch ideas to someone else!

Who is this template for?

This 4 P's Template is ideal for:

✅ Small business owners building a clear marketing plan;

✅ Freelancers and consultants defining their service positioning;

✅ Startups preparing for product launches;

✅ Marketing students and professionals structuring their first campaigns;

✅ Entrepreneurs refining brand messaging and outreach e.g. Real Estate

Pages examples from the Template

  1. Front page
  2. Analysis design example 1
  3. Analysis design example 2
  4. Analysis design example 3
  5. Analysis design example 4
  6. Analysis of the product
  7. Analysis of the price
  8. Analysis of the place
  9. Analysis of the promotion
  10. Vision board
  11. Future growth plan
  12. Compare and contrast
  13. Risk management
  14. Resource requirements
  15. Timeline framework
  16. Notes

What is the 4 P's Marketing Planner Template

It is a 16-page digital tool that helps businesses plan and organize their Product, Price, Place, and Promotion strategy. It includes pre-written guidance, editable Canva pages, and print-ready PDFs.
Black outline of a document with 'CANVA' text on a transparent background

Canva Available

PDF file icon with a download arrow on a green background

PDF File

Black download arrow icon on a transparent background

Instant Download

Important notes

  • Digital product only; no physical items will be shipped;
  • Compatible with Canva (free account required) and PDF;
  • Refunds not available due to instant download, please review carefully before purchasing

Start planning with clear 4 P's plan

With the 4 P’s of Marketing Template, you’ll have everything you need to create, refine, and present a professional marketing strategy that reflects your brand!

Check out also our PEST Analysis

💬 Questions?
Feel free to send us a message and we’ll be happy to help.

© CraftedCharts. All rights reserved.
Check out all the products

FAQs

The 4 P’s of marketing: Product, Price, Place, and Promotion is a classic framework developed by E. Jerome McCarthy to help businesses build a comprehensive marketing strategy. It involves defining the Product (what you sell), setting the Price (value and competition), choosing the Place (distribution channels), and executing Promotion (advertising and outreach) to reach and convert your target audience.

While marketers often debate this, the Product is widely considered the most important of the 4 P’s. Without a product that solves a genuine problem or fulfills a specific need, even the most perfect price, ideal location, or creative promotion will ultimately fail to sustain a business.

In the 4 P's framework, Price is the only one that actually puts money in your pocket.

The other three: Product, Place, and Promotion are all about spending. You spend money to build the Product, you pay for the Place (shipping, web hosting, or rent), and you invest in Promotion to get noticed.

You may also like

Usage & licensing for the 4 P's Marketing Planner Template

Your purchase of this produst is for your personal use only. Please note that your purchase does not include Resell or PLR (Private Label Rights). You are strictly prohibited from reselling, redistributing, or sharing the digital files and access links as your own work on any platform. By purchasing, you agree to use the 4 P's Marketing Planner Template exclusively for your own private advancement and not as a product to be redistributed, flipped, or sold as is.