Explore the Yoga Studio Business Plan Template
Opening a yoga studio or starting a private practice can feel like balancing too many poses at once: teaching, scheduling, managing clients, and planning your next move. The Yoga Studio Business Plan Template brings all these elements together into one calm, structured space where your business flows as naturally as your practice.
The Setup section lets you define your mission, values, and vision for your yoga business. In the Planner and Workbook, you’ll map out class structures, memberships, and pricing while outlining your goals for growth and client engagement. The Client Journey pages guide you in creating a welcoming experience, from first contact to loyal membership.
Your yoga business becomes not just a plan on paper but a breathing roadmap.
- Classes are planned with intention;
- Client experiences are aligned with your values;
- Business growth feels grounded and natural.
The product pairs well with 30 60 90 Business Plan
In short: this template was designed for yoga instructors, wellness coaches, and studio owners who want to organize their business with clarity and purpose. It helps you stay centered and ready to grow -> with every page guiding your next mindful step.
- Instant download: Start using immediately after purchase; the PDF file is ready to download immediately after payment is received.;
- PDF and Canva compatibility: Edit on any device with a free Canva account;
- 116 pages with pre-made layouts;
- Step-by-step guidance for attracting and managing yoga clients, including ready-to-use templates for class planning, membership tracking, and client onboarding.
1. The right plan for your yoga business + worksheets
Build a solid foundation for your studio or practice. Define your class offerings, membership options, client flow, and marketing strategy.
- Present your yoga services clearly. Worksheets are perfect for clients to keep them engaged after classes!
- Keep schedules and client info organized
2. Clearly set goals for the upcoming Yoga sessions
Track student progress, plan class schedules, and set milestones for your studio, dedicated pages make it easy to stay consistent and grow with purpose.
- Keep your students motivated and accountable. There are over 20 pages for them to fill in: SMART goals, challenges, weekly actions, mindset quiz...
- Set meaningful goals for your business and community
3. Personalization for any Yoga studio
The 116-page template is fully editable in Canva. Adjust colors, fonts, and layouts to match your studio’s style and teaching approach!
Who is this Template for?
This Yoga Studio Business Plan + Workbook is perfect for yoga instructors, studio owners, and wellness entrepreneurs who want more structure and clarity in their daily work.
Use it to define your offerings, map your client journey, and set up your marketing with pre-written prompts and worksheets.
✔️ Launch or grow a yoga or wellness business;
✔️ Onboard new clients professionally;
✔️ Organize classes, schedules, and pricing clearly;
✔️ Offer worksheets, mindfulness exercises, and progress tracking.
💡 Did you know?
A clear business plan can save time, improve client management, and let you focus on teaching and growing your practice. Studies show that startups with a formal business plan are 2× more likely to succeed and grow about 30% faster.
Pages included in the Business plan and Worksheet
- Cover page and Client Onboarding
- Table of content
- Summary of the Yoga business
- Mission & Vision
- Team introduction
- Structure
- How to join the classes
- What to do next?
- How we work at our Yoga Studio
- SWOT
- Market Analysis
- Goals snapshot
- Challenge log and KPIs
- First step in Yoga
- When we can meet
- Target audience
- Brand colors
- Studio etiquette
- Class types and levels
- Pricing
- Unique selling proposition
- Weekly and monthly actions
- Popular Yoga classes and signature one
- Contract
- Helpful resources
- SM overview
- Ideal client
- Customer retention and journey
- Mindset quiz
- Self-care checklist
- Notes
