Here’s what you get: a straightforward way to make sense of the world around your business. The template splits everything into four big buckets: Political, Economic, Social, and Technological factors. So instead of just guessing what’s coming your way, you’re looking at actual trends that shape your market, your customers, and your next steps.
The design? It looks sharp. Every page sits in Canva with a clean, modern vibe that’s easy to tweak. Change up the colors, swap out the fonts, move sections around.
The product pairs well with our 12-week planner
Most importantly, this keeps your strategy on track. Forget scattered notes and messy docs. You’ve got one spot to organize your research, capture your insights, and map out your game plan. Use it for team meetings, client presentations, or just your own brainstorming when you need to figure out what’s really going on in your industry.
Who’s it for? Pretty much anyone who wants to get ahead:
✅ Small business owners who want to check out the landscape before making big moves;
✅ Freelancers and consultants building solid strategies for clients;
✅ Startup founders planning for growth and spotting challenges early on;
✅ Business or marketing students learning how to analyze markets the right way;
✅ Entrepreneurs who want to stay ahead of trends and shake-ups (eEommerce, Shopify, Etsy, Payhip stores woners)